Adding video to your blog or website is now one of the most powerful tools to have in your Online Internet Business. More Information Marketers are using video to drive traffic and converting it into sales. Before video marketing was'nt a proven method for Internet Marketing. There were few tools available then, unlike today where there are so many programs available to aid the quick production and publishing of quality video. Adding video to your web pages and to your Online Business will definitely be a bonus.
Editing software can now be done at the fraction of the cost it used to be and we can now create video that is watchable and does'nt take hours to download. PC and Mac processing speeds have accelerated considerably which has benefited us because we can process information quicker. Another advantage for Internet Businesses using video is the connection to the web has become a lot quicker. The majority of visitors to the web looking for information now use high speed broadband connections.
Many Internet or Information Marketers still have'nt grasped how easy it is to produce video. For those that have, they are making significant progress with their Online Business. Listed below are four steps you can use in your Internet Business that will help you with video marketing:
1) Lead Generation
Once the video has ended, the visitor can be immediately re-directed to a sign up page. This is important because many people are always sceptical, however by adding video to your blog, suddenly people are connecting with someone real and trust can be made more easily. Again, forming this trust is vital, as you will want your visitors to leave their details on your web page in order to start building your list.
2) Lead Conversion
Video messages on sales pages do increase sales. Video testimonials will also increase traffic. It confirms that your product works and shows that real people are benefiting from the product. Almost every visitor wants to know how they will benefit from what you are offering and having other people tell them, will almost turn them into a buyer.
3) Customer Welcome
By personally welcoming a buyer will also make a big difference. Adding a short video thanking them for the sale reduces any requests for refunds and again will encourage that trust, which as an Information Marketer is important to your Online Business.
So there you have three simple steps you can follow to increase traffic and sales by using video. If you are not using video creation in your Internet Business, then you really need to add this technique to your Internet arsenal!
Editing software can now be done at the fraction of the cost it used to be and we can now create video that is watchable and does'nt take hours to download. PC and Mac processing speeds have accelerated considerably which has benefited us because we can process information quicker. Another advantage for Internet Businesses using video is the connection to the web has become a lot quicker. The majority of visitors to the web looking for information now use high speed broadband connections.
Many Internet or Information Marketers still have'nt grasped how easy it is to produce video. For those that have, they are making significant progress with their Online Business. Listed below are four steps you can use in your Internet Business that will help you with video marketing:
1) Lead Generation
Once the video has ended, the visitor can be immediately re-directed to a sign up page. This is important because many people are always sceptical, however by adding video to your blog, suddenly people are connecting with someone real and trust can be made more easily. Again, forming this trust is vital, as you will want your visitors to leave their details on your web page in order to start building your list.
2) Lead Conversion
Video messages on sales pages do increase sales. Video testimonials will also increase traffic. It confirms that your product works and shows that real people are benefiting from the product. Almost every visitor wants to know how they will benefit from what you are offering and having other people tell them, will almost turn them into a buyer.
3) Customer Welcome
By personally welcoming a buyer will also make a big difference. Adding a short video thanking them for the sale reduces any requests for refunds and again will encourage that trust, which as an Information Marketer is important to your Online Business.
So there you have three simple steps you can follow to increase traffic and sales by using video. If you are not using video creation in your Internet Business, then you really need to add this technique to your Internet arsenal!
