Will internet video lead to the death of SEO?
In 2-5 years, will the only files you find on the top pages of the search engines, be videos, and not web sites?
If SEO can no longer get your web site to the top of Google, then why do it? To move your website from position 324,432 to 686?
Outrageous? Perhaps. But my experience is showing this to be true.
Business sectors nowadays have a potential to DOMINATE their keyword phrases, particularly for local search. Think of someone doing a keyword search for your product or services...and 6 out of the first 10 organic listings ARE ALL YOURS! Insane? I've done it.
For a previous customer, I was able to get 7 out of the ten organic listings for his business with one video..and the first three all had thumbnails!
Do you think that might get someone's attention?
By now, everyone's acquainted with YouTube. In January 2009, YouTube registered 100 Million unique visitors. These visitors watched an average of 63 videos each. That's over 6.3 Billion videos..in one month. And that's just You Tube. There are dozens of video sharing sites, and more being added every day.
It's not hard to understand the explosion of video on the Internet. Computers are now fast enough to display videos and movies, just like a TV. After 50 years of TV, we are almost 'programmed' to watch videos. I remember, as a teen, sitting in the living room, with a folding TV tray in front of me, eating my
Swanson TV Dinner (remember those aluminum trays? This was before microwave ovens,obviously), and watching "Invaders from Mars". Salisbury steak was one of my favorite dinners. (I just watched "IFM' again..after almost 45 years. They colorized it, so the Martians appeared to be wearing green Velour jump suits...with a zipper up the back!)
We are a visually oriented people. Flatscreen TVs are everywhere. At my local library, there is a flatscreen TV at the entrance, tuned to CNN. I always glance at it, just to see if anything newsworthy is happening. In the retail shops, tell me you don't stop to look at the TVs. Heck, they've got them in checkout lines. Videos draw our attention.
Which is why video is becoming so essential to business marketing. However, businesses have been slow to exploit it yet; there are very few business concerns that have realized the potential to 'lock up' their keyword phrases on Google.
In 2-5 years, will the only files you find on the top pages of the search engines, be videos, and not web sites?
If SEO can no longer get your web site to the top of Google, then why do it? To move your website from position 324,432 to 686?
Outrageous? Perhaps. But my experience is showing this to be true.
Business sectors nowadays have a potential to DOMINATE their keyword phrases, particularly for local search. Think of someone doing a keyword search for your product or services...and 6 out of the first 10 organic listings ARE ALL YOURS! Insane? I've done it.
For a previous customer, I was able to get 7 out of the ten organic listings for his business with one video..and the first three all had thumbnails!
Do you think that might get someone's attention?
By now, everyone's acquainted with YouTube. In January 2009, YouTube registered 100 Million unique visitors. These visitors watched an average of 63 videos each. That's over 6.3 Billion videos..in one month. And that's just You Tube. There are dozens of video sharing sites, and more being added every day.
It's not hard to understand the explosion of video on the Internet. Computers are now fast enough to display videos and movies, just like a TV. After 50 years of TV, we are almost 'programmed' to watch videos. I remember, as a teen, sitting in the living room, with a folding TV tray in front of me, eating my
Swanson TV Dinner (remember those aluminum trays? This was before microwave ovens,obviously), and watching "Invaders from Mars". Salisbury steak was one of my favorite dinners. (I just watched "IFM' again..after almost 45 years. They colorized it, so the Martians appeared to be wearing green Velour jump suits...with a zipper up the back!)
We are a visually oriented people. Flatscreen TVs are everywhere. At my local library, there is a flatscreen TV at the entrance, tuned to CNN. I always glance at it, just to see if anything newsworthy is happening. In the retail shops, tell me you don't stop to look at the TVs. Heck, they've got them in checkout lines. Videos draw our attention.
Which is why video is becoming so essential to business marketing. However, businesses have been slow to exploit it yet; there are very few business concerns that have realized the potential to 'lock up' their keyword phrases on Google.
