In a video we produced for Dimension One Spas, it made more sense to have waterfalls and spas in the background of the CEO than his office. So we interviewed him in his office with a green screen backdrop; with a few quick clicks, the editor keyed out the green and substituted water.
We interviewed a scientist using green screen because the client wanted a background of animated cells. And for a coaxial cable company, we used a green screen for their mascot who "flew" in and out of a coaxial cable. For a wine distributor, we placed wine cellars, vineyards and grapes behind the talent.
The beauty of a green screen is that you can pretty much set it up anywhere, as long as there are at least six feet between the interviewee and the backdrop. In the case of a dancer or a troupe of dancers moving and leaping, you would need to use a studio and have an entire wall and floor painted green. But for a simple interview with the subject placed in a chair, you will not need to rent a studio; you can get away with smaller quarters.
Keying techniques for green screen have really come a long way over the last few years in various editing software packages. I myself use the Adobe Premiere Pro and am pleased with the results. As long as the backdrop is lit correctly, it is not a problem to key out the neon green, and you don't see that unsightly crude green outline around the person.
If you are interested in pursuing the use of green screen, first study how various producers have incorporated this method in their shows. Then think about how your product or service could merit from this technique. It could open new worlds for you.
A month after Pearl Harbor, President Roosevelt proclaims that victory over the aggressor nations is now our countries highest priority. F.D.R.'s "impossible" 1942 production goal of 60,000 aircraft, 45,000 tanks, 20,000 antiaircraft guns and 8,000,000 tons of shipping are intended to strike fear in the enemy and mobilize the home front.
War Production
In January 1942, the War Production Board is established to assist in the changing over of factories to war production. The military's tremendous need for manpower and war material pulls the US from her economic doldrums. The unemployment lingering from the Great Depression is instantly erased. Millions of Americans leave their non-essential jobs and flock to war plants. Pulse Pounding Music - Imagine an action film without a driving soundtrack...lame! The psychological power of music is amazing. It's essential to choose the right track for your story. Change the music every:60-:75 seconds. A 3-4 minute sizzle reel / promo video should have 3-4 different tracks of music. The music must match/complement the visuals.
4. Great Graphics - Cut through the clutter of mediocre sizzle reels with eye-popping motion graphics. This is where most promo videos fail. Take the time to create graphics that match and amplify the tone of your show / concept. Hire a pro if need be. This will be the best money spent! Great graphics add tremendous production value to your video.
5. Call to Action - Watch successful infomercials and you'll find they all have a powerful call to action.
We interviewed a scientist using green screen because the client wanted a background of animated cells. And for a coaxial cable company, we used a green screen for their mascot who "flew" in and out of a coaxial cable. For a wine distributor, we placed wine cellars, vineyards and grapes behind the talent.
The beauty of a green screen is that you can pretty much set it up anywhere, as long as there are at least six feet between the interviewee and the backdrop. In the case of a dancer or a troupe of dancers moving and leaping, you would need to use a studio and have an entire wall and floor painted green. But for a simple interview with the subject placed in a chair, you will not need to rent a studio; you can get away with smaller quarters.
Keying techniques for green screen have really come a long way over the last few years in various editing software packages. I myself use the Adobe Premiere Pro and am pleased with the results. As long as the backdrop is lit correctly, it is not a problem to key out the neon green, and you don't see that unsightly crude green outline around the person.
If you are interested in pursuing the use of green screen, first study how various producers have incorporated this method in their shows. Then think about how your product or service could merit from this technique. It could open new worlds for you.
A month after Pearl Harbor, President Roosevelt proclaims that victory over the aggressor nations is now our countries highest priority. F.D.R.'s "impossible" 1942 production goal of 60,000 aircraft, 45,000 tanks, 20,000 antiaircraft guns and 8,000,000 tons of shipping are intended to strike fear in the enemy and mobilize the home front.
War Production
In January 1942, the War Production Board is established to assist in the changing over of factories to war production. The military's tremendous need for manpower and war material pulls the US from her economic doldrums. The unemployment lingering from the Great Depression is instantly erased. Millions of Americans leave their non-essential jobs and flock to war plants. Pulse Pounding Music - Imagine an action film without a driving soundtrack...lame! The psychological power of music is amazing. It's essential to choose the right track for your story. Change the music every:60-:75 seconds. A 3-4 minute sizzle reel / promo video should have 3-4 different tracks of music. The music must match/complement the visuals.
4. Great Graphics - Cut through the clutter of mediocre sizzle reels with eye-popping motion graphics. This is where most promo videos fail. Take the time to create graphics that match and amplify the tone of your show / concept. Hire a pro if need be. This will be the best money spent! Great graphics add tremendous production value to your video.
5. Call to Action - Watch successful infomercials and you'll find they all have a powerful call to action.
