On first inception, the corporate video production process can be a complicated and confusing one to understand. This is ambiguous. The corporate video production process consists of just three stages:
STAGE 1: PRE-PRODUCTION
Pre-Production refers to everything that happens before your video shoot has taken place, and includes all of the planning that runs up to the shoot. This includes storyboarding, scriptwriting, scheduling, location planning, and (in all likelihood) plenty of meetings.
Site Visit
Visiting the site where film will be shot will allow the crew to overcome any logistical problems before the day of the shoot; will the equipment fit? Is any additional lighting required? Do any props need to be brought on the day? Shooting in a public place may also require special permission which needs to be granted in advance.
Storyboarding
It's easy to explain a storyboard as being a bit like a comic script, explaining what each different scene will include and look like. These should be explained and annotated thoroughly as a storyboard is the guide that your director will use on the day of the shoot.
Scripting
This is the written text of anything that will be spoken in your video; what the scripter will read, what the voice over will say etc. It is very essential to make sure that the script is perfect before the shoot; going back and changing it after this isn't an option (not a cost-friendly one, at least) so make it sure that everyone involved has approved it and your video production company has the final version.
STAGE 2: PRODUCTION
During the "Production" stage, the video production team will gather all of the material to be used in the video. In most of the cases this material will be captured during the video production "shoot". Other items such as photos, voiceovers and old footage may also play their part in video content, and must be captured.
The Shoot
This is when all of the planning comes together and your footage will be shot. Shooting can often be quite hectic, with the cameramen, directors, actors and the presenters all trying to do their part. Making it sure that the shoot runs smoothly relies on perfect planning and completion of all the stages up to this point.
Voiceover
A voiceover acts as a narration for your footage. There are more than hundreds of professional voice actors, giving you the choice of someone who represent your company in the way you want. A voice over can bring your video together and clearly convey your message.
STAGE 3: POST-PRODUCTION
post-Production refers to anything that happens after the footage has been shot, including editing, adding voice over and audio, adding any still images or other footage to be included, and adding graphics or on-screen text.
Editing
Editing is the process of cutting up and piecing together all of the footage and audio video that has been recorded in a way that gets your message across. Good editing of video can change an average video to an outstanding one and is just as important as the shoot itself. Editing can also involves adding effects, onscreen text or music.
The Rough Cut
When the post-production stage is comes to an end, your video production company should show you the almost finished product, is called as the rough cut. This is your final chance to give them your thoughts and to have these implemented, making it as one of the most crucial stages of the entire process.
STAGE 1: PRE-PRODUCTION
Pre-Production refers to everything that happens before your video shoot has taken place, and includes all of the planning that runs up to the shoot. This includes storyboarding, scriptwriting, scheduling, location planning, and (in all likelihood) plenty of meetings.
Site Visit
Visiting the site where film will be shot will allow the crew to overcome any logistical problems before the day of the shoot; will the equipment fit? Is any additional lighting required? Do any props need to be brought on the day? Shooting in a public place may also require special permission which needs to be granted in advance.
Storyboarding
It's easy to explain a storyboard as being a bit like a comic script, explaining what each different scene will include and look like. These should be explained and annotated thoroughly as a storyboard is the guide that your director will use on the day of the shoot.
Scripting
This is the written text of anything that will be spoken in your video; what the scripter will read, what the voice over will say etc. It is very essential to make sure that the script is perfect before the shoot; going back and changing it after this isn't an option (not a cost-friendly one, at least) so make it sure that everyone involved has approved it and your video production company has the final version.
STAGE 2: PRODUCTION
During the "Production" stage, the video production team will gather all of the material to be used in the video. In most of the cases this material will be captured during the video production "shoot". Other items such as photos, voiceovers and old footage may also play their part in video content, and must be captured.
The Shoot
This is when all of the planning comes together and your footage will be shot. Shooting can often be quite hectic, with the cameramen, directors, actors and the presenters all trying to do their part. Making it sure that the shoot runs smoothly relies on perfect planning and completion of all the stages up to this point.
Voiceover
A voiceover acts as a narration for your footage. There are more than hundreds of professional voice actors, giving you the choice of someone who represent your company in the way you want. A voice over can bring your video together and clearly convey your message.
STAGE 3: POST-PRODUCTION
post-Production refers to anything that happens after the footage has been shot, including editing, adding voice over and audio, adding any still images or other footage to be included, and adding graphics or on-screen text.
Editing
Editing is the process of cutting up and piecing together all of the footage and audio video that has been recorded in a way that gets your message across. Good editing of video can change an average video to an outstanding one and is just as important as the shoot itself. Editing can also involves adding effects, onscreen text or music.
The Rough Cut
When the post-production stage is comes to an end, your video production company should show you the almost finished product, is called as the rough cut. This is your final chance to give them your thoughts and to have these implemented, making it as one of the most crucial stages of the entire process.
